Legal · Version 1.0

License
Agreement.

The art is yours. Loop only holds rights to the animated in-app implementation. If Loop shuts down, all rights revert to you automatically.

You retain full copyright and ownership of all original artwork you submit to Loop. We do not claim, transfer, or share ownership of your underlying creative work.

By submitting work to Loop and accepting our offer, you grant Loop a non-exclusive license to:

  • Display your animated sticker pack within the Loop iOS app
  • Process your work into the technical formats required for in-app playback
  • Feature your work in Loop marketing materials with attribution

You may distribute, sell, or license your underlying artwork anywhere else you choose, at any time.

Artists receive 95% of revenue Loop receives after Apple's 30% App Store fee. Loop retains 5% to cover infrastructure, review costs, and ongoing operations.

Founding artists may be eligible for adjusted terms — including a path to 100% revenue.

Loop may enter into paid partnerships with brands, venues, or events to create custom drops. Any fees Loop receives from these partnerships are Loop's operating revenue and never affect artist royalties.

Your 95% is calculated solely on what users pay for your work in the app. Brand activation fees are entirely separate and do not reduce, offset, or replace your share in any way.

If a brand sponsors a drop where stickers are free to users, Loop will negotiate a guaranteed minimum payment per sticker with you directly before the drop launches. You will always know what you're earning before you agree.

If Loop ceases operations or is sold without continuation, all rights granted under this agreement automatically revert to you. No ongoing obligations remain.

Either party may terminate this license with 30 days written notice. Your pack will be removed from the app within that window. Existing users who already purchased the pack retain access.

Version 1.0 · April 2026 · Loop · Chicago, IL