The Artist retains full ownership of their original static artwork at all times. Submitting work to Loop does not transfer ownership. The Artist may continue to use, sell, or license their original static artwork freely outside of Loop with no restrictions.

Loop retains exclusive rights only to the animated in-app implementation — meaning the specific sprite animation, physics behavior, rendering, and scaling built within the Loop platform. This exclusivity applies to the animated implementation only, not to the original static artwork.

Where the Artist has created the animation frames themselves, Loop owns the specific in-app rendering, physics profile, and scaling behavior. The raw animation frames remain the Artist’s property.

The Artist grants Loop a non-exclusive, worldwide, royalty-bearing license to use, reproduce, display, and sell the original static artwork within the following scope:

Loop will credit the Artist in the following places:

Artists may update their credited name at any time by written request.

The Artist confirms that the submitted work is entirely their own original creation, does not infringe on any third-party rights, and that the Artist has full legal authority to grant the license described in this agreement.

Each party agrees to indemnify and hold the other harmless from claims arising from their own actions. The Artist is responsible for third-party claims arising only where the Artist knowingly submitted infringing work. Loop is responsible for claims arising from how it uses, displays, or sells the Artist’s work.

Loop reserves the right to determine pricing, placement, and promotion of sticker packs. Artists may submit a suggested price at the time of submission. Final pricing decisions rest with Loop.

Loop will never use an Artist’s work in a context that contradicts the Artist’s stated values or that the Artist finds objectionable. Artists may flag concerns at any time and Loop will address them promptly.

Loop reserves the right to remove an Artist’s work only if the Artist knowingly submitted infringing work, a credible legal claim is filed, or the work violates Loop’s content standards after approval. The Artist will be notified in writing with a clear explanation. All unpaid royalties will be paid out within 30 days.

In the event that Loop ceases operations or is acquired:

Signatures are collected at the time of submission through the Loop artist portal. By submitting work you confirm agreement to these terms.

Five rules. They determine not just whether your work gets approved — but whether it gets used.

Every photo has a feeling. Not the subject, not the composition — the feeling. The quiet of a Sunday morning. The chaos of a concert. The specific warmth of a birthday dinner with people you love.

Most photos show what happened. Loop helps people show how it felt. Animated pixel art placed on a real photo — a character, a reaction, an atmosphere — that makes the invisible feeling visible. That’s the product. That’s the experience. Everything else is in service of that moment.

Your art is the heart of Loop. Without artists, there is no app. Artists create the feelings. Users find them for their moments. Users share them. New users discover them. The loop continues.

Every sticker you create will live on a phone screen. Not a desktop, not a tablet — a phone held in someone’s hand. Everything you design must work within that constraint.

A tall giraffe sways gently when placed. A compact kaomoji snaps into position. A bulky gorilla lands with weight. The shape of your art directly affects how it feels in someone’s hand.

Three categories — not by subject, but by what they do to the moment.

Most revisions come down to one thing — the art was designed for a white canvas instead of a real photo. Test your work on real photos from your camera roll before submitting and you’ve solved 90% of what gets sent back.

Before you draw a single pixel, open your camera roll. Sunsets, concerts, restaurants, sports venues, family dinners, selfies, screenshots, crowded streets, quiet mornings. That’s where your art is going. Not a gallery wall. A photo someone took because the moment meant something to them.

Now ask yourself: does my sticker belong in that world?

Your art is what makes Loop special. It’s not the code, not the business model, not the marketing. It’s you. Every sticker you create has the potential to make someone’s photo — and their day — a little more joyful. That’s what this is about.

— Founder of Loop